Camp Orange Camp Orange

Nickelodeon - Camp Orange

Branding Pitch

It was fun and exciting for me to pitch to Nickelodeon for the very first time. Super short three-day turnaround for logo and branding concepts for their new season of Camp Orange Aus (let's call "Survivor" kids edition with slime).

Just like Survivor, every season has a theme, the challenge was to come up with a logo concept that could illustrate this season’s theme: Twisted Siblings, where members of each team are brothers or sisters. Overall the branding had to be fun, cheeky and kid friendly without dumbing it down.

Here are the two directions we came up with. Even though we didn’t get the pitch, Nickelodeon was impressed with our work and we have collaborated with them on several projects since.

Camp Orange Camp Orange