BMW

the ultimate Driving Experience

I had the task of creating the video content for a microsite which invites BMW enthusiasts to experience the all-new BMW 2 series coupé by racing it around a virtual Phillip Island race track with the opportunity to register to test drive it with professional racers at the real event. These videos intended to show the excitement behind the wheel, at the same time provide tips and tricks, allowing attendees to practice their laps before the day of the real event.